Astera Cancer Care (formerly RCCA)

- Retainer - AM: Megan/Andrew

Create Infusion Services Microsite - Sitemap [CW]

Assigned to
Greg Ashbaugh, Sr. Copywriter at Healthcare Success Greg A.
Due on
Notes
Hi,

IR - To determine scope and cost of new website
Urgent

We have pitched to the client creating a separate microsite for their infusion services as this is now a much larger initiative for them going into the new year. we have already created a page on their existing site, just for reference.

https://centraljerseyrcca.com/services/infusion/

If possible, can you evaluate some of the competitors sites I included below and on the attached document and evaluate what we would need and create a sitemap from that so we can determine cost? In the attached document I included Dorothy (the client) who did some research on her end but want our team to evaluate what we need. 


  • Rheumatology Center of NJ, offices in Princeton, Monroe, Flemington, Somerville https://www.rhcnj.com/contents/services/infusionsinjections ; called office and they “think” they only do infusionsin Somerville office. I visited Monroe office, limited hours, very small, so most likely they do not do infusions there.  3 MDs here referred 14 new onc/hem pts. in 2018.
  • Gastromed offices in Bridgewater and Hillsborough http://gastromedhealthcare.com/infusion-suite/ - they only do infusions in Hillsborough – see photo of infusion suite on website – small. 4 MDs referred 13 pts.
  • Center for Arthritis and Rheumatology, Edison, https://sites.google.com/site/drwadietoma/.  Single physician practice Wadie Toma, MD. Came up in Infusion searches, but no infusion info on website.  referred 3 pts. to us.
  • Digestive Healthcare Center, offices in Hillsborough, Somerville, Warren https://dhccenter.com/get-411-infusion-therapy/ . Hillsborough main office and Infusion Center is there in a separate suite (#400) - have designated phone prompt that directs you do Infusion Center, seems organized, so probably nice facility.  7 MDs referred 27 pts.
  • Infectious Disease Care have 8 offices – currently offer Infusion in Hillsborough, Randolph and Oakhurst and are setting up infusion office now in another location, but person on phone wasn’t sure which location. http://www.idcare.com/Specialties-and-Services/Infusion-Care.aspx 34 MDs referred 10 pts.
  • Hunterdon Gastro Associates offices in Somerville and Flemington https://hunterdongastro.com/





CC: Leslie Hines, Healthcare Success Leslie Michelle Day, 💁🏼 at Healthcare Success Michelle Niki Kaylor, Director of Client Services at Healthcare Success Niki  

Comments & Events

Greg Ashbaugh, Sr. Copywriter at Healthcare Success
Diana Pinedo, Account Supervisor at Healthcare Success Diana and Leslie Hines, Healthcare Success Leslie :

Here is my preliminary outline for the RCCA-CJD Infusion Services microsite (11 pages):

  • HOME
  • ABOUT
  • INFUSION SERVICES
  • CONDITIONS
    • Rheumatoid Arthritis
    • Osteoporosis
    • Asthma
    • Multiple Sclerosis
  • WHAT TO EXPECT
  • LOCATIONS
  • CONTACT
Let's talk.

cc: Niki Kaylor, Director of Client Services at Healthcare Success Niki , Roya Amiri, Healthcare Success Roya , Michelle Day, 💁🏼 at Healthcare Success Michelle  
Greg Ashbaugh, Sr. Copywriter at Healthcare Success
Greg Ashbaugh completed this to-do.