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Astera Cancer Care (formerly RCCA)

- Retainer - AM: Megan/Andrew
Patt Jordan, Healthcare SuccessElisa Negrete, Healthcare SuccessCharlie DeNatale, Healthcare SuccessStewart Gandolf, CEO at Healthcare SuccessCeleste Ethington, Healthcare SuccessGarrick Gaffney, Healthcare SuccessSean Mee, Healthcare SuccessNaghmeh Jafarzadeh, Healthcare SuccessMelanie Saxe, Healthcare SuccessRyan Boghosian, Healthcare SuccessNetania Le, Marketing Communications Specialist at Healthcare SuccessBrett Maurer, Senior Art Director at Healthcare SuccessBrian Garcia, Healthcare SuccessSarah Johnson, Social Media Specialist at Healthcare SuccessCatherine Conrad-Saydah, Director of Client Services at Healthcare Success +1 others
From the list: Public Relations

✔ Research media for RCCA Cancer Seminar

Stephen G. added this on
Completed by Leslie H.
Assigned to
Leslie Hines, Healthcare Success Leslie H.
Due on

Comments & Events

Stephen Gregg Stephen Gregg
Hi Leslie, 

Below is the info Charlie provided on news outlets, please follow his guidance / info in the media we research for the seminar. 

Thanks, 

Steve

Background:
  • Middlesex County has a population of 823,000 so this county would be a target for the promotion of this seminar
Newspaper options:
  • East Brunswick Sentinel
  • Edison/Metuchen Sentinel
  • North/South Brunswick Sentinel
  • Home Tribune
Newspaper profiles
  • Home News Tribune is a weekly newspaper with a weekday circulation of 18,000 and a Sunday Circulation of 22,000. Will penetrate the East Brunswick, North Brunswick, South Brunswick and Edison areas
  • Edison Metuchen Sentinel is a weekly newspaper with a circulation of 24,352. Covers the following communities: Edison, Metuchen, Fords/Woodbridge.
  • East Brunswick Sentinel is a weekly newspaper with a circulation of 32,692. Covers the following communities: East Brunswick, Helmetta, Jamesburg/Monroe, Milltown, Spotswood and South River.
  • North/South Brunswick Sentinel is a weekly newspaper with a circulation of 15,926. Covers the following communities: Dayton, Kendall Park, Kingston/Princeton, Monmouth Junction, North Brunswick and South Brunswick.
Distance between communities:
  • Edison is 8 miles from East Brunswick.
  • North Brunswick is 8 miles from East Brunswick
  • South Brunswick is 10 miles from East Brunswick
  • Metuchen is 12 miles from East Brunswick
  • Fords Woodbridge is 12 miles from East Brunswick
  • Helmetta is 5 miles from East Brunswick 
  • Jamesburg is 7 miles from East Brunswick
  • Monroe is 9 miles from East Brunswick
  • Milltown is 4 miles from East Brunswick
  • Spotswood is 4 miles from East Brunswick
  • South River is 3 miles from East Brunswick
  • Dayton is 9 miles from East Brunswick
  • Kendall Park is 12 miles from East Brunswick
  • Kingston is 14 miles from East Brunswick
  • Monmouth Junction is 11 miles from East Brunswick
Notified 2 people
Rachel Schmidt Rachel Schmidt
How are we doing with this?

Thanks,

Rachel
Notified 2 people
Stephen Gregg Stephen Gregg
Hi Rachel, I needed to review Leslie's initial draft of the media alert. I'm sending her my notes now, we'll have our first draft for you to review tomorrow. 

Thanks, 
Notified 3 people
Rachel Schmidt Rachel Schmidt
Thanks, Steve & Leslie!
Notified 2 people
Niki Kaylor, Director of Client Services at Healthcare Success
Niki Kaylor completed this to-do.