Huron Regional Medical Center (HRMC)

- Digital - AM: Aurora

August reporting nuggets

Assigned to
Garrick Gaffney, Healthcare Success Garrick G.
Due on
Notes
cc: Michelle Day, 💁🏼 at Healthcare Success Michelle  

Comments & Events

Niki Kaylor, Director of Client Services at Healthcare Success
Include nuggets about how Yahoo! impacted our results. And, if there is underspend, justifications. 

Thanks!
N
Niki Kaylor, Director of Client Services at Healthcare Success
Garrick, 

Can you please provide today?

Thanks, N
Garrick Gaffney, Healthcare Success
99% impression share on Google

Received 1 form submission from Google and 1 from Yahoo.

Yahoo definitely helped boost their overall activity online both organically and in paid ads. Received 145 ad clicks and 16,000 impressions for cost per clicks less than $0.75.

Here's the ad that received the most activity on Yahoo

If we have more money still, then maybe we can consider more on Facebook if even possible or Spotify? Google and Yahoo are tapped out.



Received the most calls in August so things are headed in the right direction.
Garrick Gaffney, Healthcare Success
Garrick Gaffney completed this to-do.
Niki Kaylor, Director of Client Services at Healthcare Success
It looks like we've only spent $100-$120 on Google and Yahoo combined. And, $572 on FB. Steven Jacobs, 🚀 at Healthcare Success Steven we have more money to give to FB, so what could you use there? (Our overall budget is $1,500, and we can't spend it...)

Diana Pinedo, Account Supervisor at Healthcare Success Diana can you help us implement a Spotify campaign for Sept?

cc:  Leslie Hines, Healthcare Success Leslie