Cutting Edge Integrative Pain Centers (Dr. Landrum)

DIGITAL RETAINER: Account person(s): Leslie & Diana

beef up the copy

Assigned to
Jake Weber, Copywriter at Healthcare Success Jake W.
Due on
Notes
Jake Weber, Copywriter at Healthcare Success Jake

I was speaking with Orlando, and we want to try and focus on getting him some "bread and butter" clients.

Is there a way to beef up any of the website pages to really hone in on and focus on "lower back pain, neck pain, sciatica and arthritis of the back?"

I am going to have Garrick revise the PPC campaign to this and we're going to need a little stronger landing page to get a quality score. So can we add a little more language to one of the pages?

What are your thoughts?

Michelle Day, 💁🏼 at Healthcare Success Michelle  

Comments & Events

Jake Weber, Copywriter at Healthcare Success
Katherine Dumalski (Kat), 😼 RAR! at Healthcare Success Katherine ,

I don't think it'll be a problem. I spent minimal time writing his microsite, so there's definitely room for improvement.

Please let me know my labor budget for this task.
Katherine Dumalski (Kat), 😼 RAR! at Healthcare Success
I just emailed Niki and she approved 2 hours for this. Sound good?
Jake Weber, Copywriter at Healthcare Success
Sure, I'll do what I can.
Jake Weber, Copywriter at Healthcare Success
Katherine Dumalski (Kat), 😼 RAR! at Healthcare Success Katherine ,

In light of Landrum pausing his PPC campaign, do you still want me to spend time on this?
Katherine Dumalski (Kat), 😼 RAR! at Healthcare Success
Yes, because we said we would. It's only a 2-mo suspension, he's on the hook for the other 7 months.
Jake Weber, Copywriter at Healthcare Success 👏
Jake Weber, Copywriter at Healthcare Success
Jake Weber completed this to-do.